Transformers… The Ten Year Plan, Good or Bad Idea?

Transformers, roll out for ten more years? That’s what you should expect when it comes to the robots in disguise according to Hasbro Studios.

Hasbro Studios president Stephen J. Davis was the Keynote speaker at MIP Junior in Canne this past weekend and he revealed their plans for the Transformers franchise and we’re not just talking about Transformers 5.

Mr. Davis laid out what sounds like a very ambitious next ten years.

“Well, you’re going to see a new Transformers movie coming from Hasbro and Paramount and Michael Bay and our other partners. In fact, we just finished, as some of you may have read, just an incredible experience. We decided that we wanted to plot out the next 10 years of the Transformers franchise, so we got together in a room over a three-month period of time. Nine of some of the most creative writers I have ever worked with, shepherded by Akiva Goldsman, who many of you may know won an Academy Award for A Beautiful Mind and written a bunch of great movies. And they plotted out the next 10 years of Transformers. Similarly, we are doing the same in television and in digital. So stay tuned, Transformers 5 is on its way, and 6 and 7 and 8.”

With this latest statement from Mr. Davis we obliviously know what exactly we as the audience can expect through about 2025 or so.

Paramount earlier this year had revealed they were planning something long term with the Transformers franchise. Besides making additional sequels it was being reported that spin-offs and even prequels might be coming, but not much more was known at that time.

Despite the heavy criticisms given out by critics and fans, Transformers: Dark of the Moon and Transformers: Age of Extinction both easily cleared the billion dollar mark at the global box office. Maybe with that kind of return on their last two movies the Transformers franchise as a whole deserves some sort of long term planning, but one wonders if ten years might be pushing it.

Reggie’s Take:
First I want to state that I do enjoy the Transformers franchise as a whole, but I view it as a movie franchise with a lot of fluff and little on substance.

I’m a believer that everyone one needs and that everyone has that one movie indulgence they enjoy watching and don’t always want to admit to it. For me the Transformers franchise as a whole is my indulgence.

I understand that the Transformers have made a lot of money for Hasbro and Paramount both at the box office and I also understand the desire to continue to produce more product in hopes the money train continues to roll in, but announcing in what amounts to four more movies maybe pushing your luck at the gaming table.

Now I’m not in charge of Hasbro or Paramount, but it might of made better sense to announce that the audience would be getting Transformer 5 and 6 with the possibility of some sort of prequel if all goes well then to promise ten more years of Transformers.

It doesn’t take much for such plans like the one Stephen J. Davis announced to all fall apart. Just ask Sony and all the wonderful Spider-Man plans they were so happy to let the public know about and after “The Amazing Spider-Man 2” it all changed very quickly.

By the numbers Hasbro and Paramount are well with in there rights of announcing that more movies are coming in order to get there fan base excited and even though all the studios are in this period of shared cinematic universes it doesn’t mean it’s right for all franchises.



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